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London Live TV visits The Loop @ White City

Posted on 16 November 2015

On 16 November London Live TV visited our new reuse hub at White City Estate, known locally as The Loop. The project aims to reduce fly-tipping on estate by collecting and restoring items of furniture and other household items and appliances in good condition and selling them at a weekly pop-up shop on the estate. This pioneering 'closed loop' reuse model will also prevent tonnes of household waste reaching landfill sites each year and will train and employ many local people over the coming 18 months.

A launch event was held on the White City Estate at the end of October and the word is spreading fast. James Mullaly, the Loop Coordinator at White City said, "we've already had a great response from residents in the first few weeks of The Loop being open on White City, people are already calling up the team to collect their unwanted household items and telling us where items that have been fly-tipped that we can reclaim and reuse."

The Loop @ White City is part of the London wide Repurpose Program, delivered by Groundwork London in partnership with London Community Resource Network (LCRN) and Hammersmith & Fulham Council, with funding from the European Commission’s LIFE+ programme. Repurpose aims to offer residents low cost furniture and a repair and upcycling service to give usable items a new lease of life.

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